Tuesday, February 9, 2010

Relevancy comes to Etsy

Anyone else scared by the whole Relevancy search thing on Etsy? Obviously I am. I can see it as being a great thing in the long run, but in order for it to not crush me, I need to get with the times. My shop has been hovering around 250+ items for the past couple of months though...so this is a bit overwhelming.
Couple this with the fact that I've been rolling my eyes at SEO anything, and you've got yourself the perfect storm.
However! Not to fret, the internet has got your back.

I enjoyed this article by Handmade Spark on how to optimize your content for relevancy. It really made relevancy seem simple and doable.

And if you're looking for something more in depth, Etsy has your back with a 25 page pdf about SEO. SEO for Etsy Shops.

Statsy is a wonderful tool. You can check what page your items are at with it. (Among many other things!)

This is actually a little far of the mark for Etsy relevancy, but it's too good not to post. It's a very excellent forum post about increasing your blog traffic, and then hopefully sales.

7 comments:

Scrivener's Retreat said...

I haven't really paid attention to relevancy issues. I remember they did this several months ago. I don't know what came of it then.

Holly said...

Thank you for the great links! I really enjoy reading your blog. You have quality information and fun stuff too!

Absolutely Small said...

Thanks for the comments, you two!

ArtTales said...

Yes and no...

Every Thursday I play with my titles and tags to see how I stand. What ends up happening is if I stuff my titles I can be found. But its so ugly!

I think my titles now are pushing it but without being annoying.

My problem with the whole thing is, tags were originally used for search. That's what they are there for. Now we have to do away with our cutesy titles to be seen.

I see both sides, but do a search for plush and you'll never find me this way.

I just think its opening up a big can of worms for those that already use the wrong tags, now they can stuff their titles with the wrong keywords too.

But what's the answer? :(

Teddy Started It said...

Thanks for providing such a great reference list - I find the whole thing so overwhelming. this really helps.

Lauren Davis said...

I started researching SEO a couple of weeks ago and it pretty much made my head explode! I fiddled with my titles during the first relevancy thursday and have not really followed up with it in the past two weeks. I do feel like the relevancy thing is sort of making people compromise their creativity-especially for artists on Etsy who often use their actual art piece titles in their titles.
Should be interesting to see how this relevancy evolves . . .

Absolutely Small said...

Art Tales: I HATE how stuffed titles look. So ugly! I can't imagine customers liking it, either.

Teddy: You're welcome!

Lauren: Agreed! It'll be interesting to see how this works out...

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