Anyone else scared by the whole Relevancy search thing on Etsy? Obviously I am. I can see it as being a great thing in the long run, but in order for it to not crush me, I need to get with the times. My shop has been hovering around 250+ items for the past couple of months though...so this is a bit overwhelming.
Couple this with the fact that I've been rolling my eyes at SEO anything, and you've got yourself the perfect storm.
However! Not to fret, the internet has got your back.
I enjoyed this article by Handmade Spark on how to optimize your content for relevancy. It really made relevancy seem simple and doable.
And if you're looking for something more in depth, Etsy has your back with a 25 page pdf about SEO. SEO for Etsy Shops.
Statsy is a wonderful tool. You can check what page your items are at with it. (Among many other things!)
This is actually a little far of the mark for Etsy relevancy, but it's too good not to post. It's a very excellent forum post about increasing your blog traffic, and then hopefully sales.