Showing posts with label etsy. Show all posts
Showing posts with label etsy. Show all posts

Tuesday, September 20, 2011

Squirrels, Woodpeckers, and Treasury HTML-ing Tools

I started this post because I was dying to try out the Etsy Treasury HTML Code Generator made by Whale Shark Websites. (And detailed on the Handmadeology blog. Thank you, Handmadeology!) "Aha!" I thought "What a nice idea for a quick blog post. Surely this will put me back on the path to blogging every single day!"
As is my habit, however, I blew this project all out of proportion, and now it's this monster post. Hi!
Okay. So. What better way to test out this tool than by illustrating the ancient war that has been raging on my porch all summer?
Squirrels. Woodpeckers. What do they have in common? They both covet acorns. Specifically the acorns that the woodpeckers have been *ahem* squirreling away under the eaves and in the walls of my house for, oh, eons. The squirrels got wind of this, and bam! Turf war, right on my porch. Right in front of my studio window, in fact. Now, before you accuse me of having a wild imagination and a lying cheating heart, BEHOLD THE FOOTAGE:

Squirrels hate Woodpeckers. And vice versa. from Absolutely Small on Vimeo.


There. Actual, filmy proof of the hatred squirrels and woodpeckers harbor in their bosoms for one another. On my porch. And walls.
And here's the treasury to commemorate The Great Squirrel/Woodpecker Battle of 2011:

'Squirrels vs Woodpeckers' by absolutelysmall

Squirrels and Woodpeckers are mortal enemies. I know this because there is currently a turf war on my porch. At stake are literally THOUSANDS of acorns stuffed into the walls and under the eaves. Who will win? Only time will tell.


ORIGINAL Squirrel Water...
$40.00

WOODPECKER Bird Waterco...
$18.00

Still I Love Snow - Squ...
$15.00

ACEO signed PRINT - Woo...
$5.00

garden woodpecker limit...
$25.00

Squirrel Art - Jane Ste...
$20.00

5x7 Print Downy Woodpec...
$18.00

Peek - Grey and Brown S...
$12.00

Meet Sam The Smallest S...
$20.00

Woodpecker, Limited Edi...
$60.00

Love to Swing - PRINT
$16.00

Woodpecker print 5x7
$10.00

Red-headed Woodpecker W...
$45.00

Squirrel Art - Dionysus...
$20.00

Needle Felted Red Belli...
$175.00

Needle Felted Wool Ani...
$98.00

Treasury tool by Red Row Studio.


Look at that! You can click on everything! And I coded NOTHING! Hooray!
In other words, dang, this tool is fun. I see myself making a LOT more treasuries in the future thanks to this baby.
Go forth and add treasuries to your blogs willy nilly, people!

Sunday, February 6, 2011

5 Great Supply Shops on Etsy

Okay, by "supply", it turns out I mainly mean "fabric". These are all shops that I've bought from before, and of course would happily do so again. So, in no particular order, here's a few of my favorites:

Scarlet Fig
Fabric by Scarlet Fig / Laurie Wisbrun
Scarlet Fig sells mainly limited edition fabrics that she designs herself. And oh, wow, are they great.
I have a weakness for bright! modern! design!, and she takes that goodness and throws in lambs. And donkeys. And other stuff.

Feltgirl
Feltgirl Supplies
Feltgirl is based in England, and sells delicious assortments of wool blend felt. And other colorful crafty tidbits. But, oh, that felt. I use it for Chickenpants accessories, and it is the best to work with.

JLMould

I love my custom stamp from JLMould! It has a clear back, so you can see exactly how you're placing it. (Very helpful for someone like me, who tends towards the sloppy.) Actually, if you've bought anything from me in the past year or so, you've seen her handiwork: she made my return address stamp. She executed my design perfectly, and I couldn't be happier with the stamp.

Blije Olifantje
Blije Olifantje
Blije Olifantje has a wide selection of hard to come by Heather Ross prints, as well as some really fantastic import fabrics. Oh, and she ships FAST. Nice!

Sweet Flavor
Sweet Flavor scrap bags
I love how Sweet Flavor arranges her shop: by price. She offers a variety of imported Japanese fabric, and there are some great deals tucked in there. She also offers scrap bags, which I have a hard time resisting. Also, again with the fast shipping!

Monday, December 27, 2010

3 Steps to Prepare Your Etsy Shop for 2011

2011 is almost upon us. Some of you have been planning how to kick 2011's butt for months now. However, it's not too late for the rest of us to get our acts together for the coming year!
(And as usual "Etsy" is working as shorthand here for Artfire, DaWanda, etc etc etc.)

1. Get your goals together!
Last year, I put up a 3 part blog series called "How to Make 2010 the Best Year Ever". It included
project planning worksheets to download, information about time management, and of course 2010's Etsy Goal Worksheet. With the exception of the update to the Etsy Goal Spreadsheet, it's all still good. Set those goals! Write them down! Plan them out!

2. Clean house.
Take a good, hard look at your Etsy shop. Are there some items there that could use a new photo? Can you improve your titles and/or tags? How's the grammar and spelling in those listings? Take some time to spruce things up. For those of us with eleventy billion listings, this can be really overwhelming. Try setting a timer for one hour increments. Really focus on the work at hand during that time. You might just be surprised how much you can get done in a focused burst of energy. Or, try the Craftopolis Edit Express to edit multiple listings at once.

3. Make a marketing plan.

Now that your shop is polished and gorgeous, how are you going to attract people to it? Setting a written plan ahead of time can really streamline your work day. It can also help you stay on track, and waste less time with social networking. Here's a really cool article on Handmade Spark about how to visually plan out your marketing.

What are your favorite ways to prepare for the coming year? Share them in the comments!

Sunday, December 26, 2010

The Etsy Goal Spreadsheet for 2011

The last two years on my other blog, I've given away Etsy Goal Spreadsheets for that year. Keeping an Etsy Goal Spreadsheet remains one of the best things I've ever done for my little business. I've heard great things from others who have started using it, too. Naturally, we've got to keep that going!
Picture of the Etsy Goal Spreadsheet
I've been using it for two years now. It's given me clarity on how much I've been selling week by week. I can see on what days people have been buying stuff. I have gratitude that I have been selling regularly. It's also made me conscious of how things are going for the shop.
All this from just a simple little spreadsheet.

But just tracking isn't enough. You have to know where you're going. So I set an audacious goal. Audacious, but hopefully achievable. What this does for me is enable me to really know how well I am doing from week to week, how close I am (or not) to reaching my goals. And then I can adjust accordingly.

So without any further ado:
Download the Etsy Goal Spreadsheet for 2011

Here's how you use it.
First, add your sales goal (where you'd like to be, sales wise at the end of the year) in the cell below the GOAL cell. (I've put 500 in randomly, but change it to whatever your goal is.)
The first column has weekly dates in it. Along the top are the days of the week. Enter how many sales you've had on any given day. They'll automatically subtract from the Left to Go cell. That's it!


Notes:
* Feel free to share & change this willy nilly, but please let people know you found it at http://absolutelysmall.com/blog
* This spreadsheet is an .xls file. In other words, it's made to be opened with Excel, but can (hopefully) also be opened by a number of other programs. (Numbers, Open Office, etc.)
* It may be titled Etsy, but of course this spreadsheet would work equally well for Artfire, your own site, or whatever else it is you need to track.

*1/1/11 - The dates have been corrected. However, dates pulling up as #### has been reported. This is not a spreadhseet error. Simply widen the column to make those pound signs go away.
(Thank you Chrystal S & Madeline from the comments for pointing this out!)

Sunday, December 19, 2010

5 Must Have Etsy Apps

I like Etsy very, very much. However, there are a few little gaps that 3rd party developers have stepped up to fill, for which I am eternally grateful. Here are five of my very favorite, can't live without, as essential as coffee Etsy applications.

Statsy
Yes, you know Statsy. Everyone knows Statsy, right? With good reason! Statsy will notify you if you're on the front page. Statsy can schedule out your renewals for you. Statsy can tell you how far back in the search results you are. I love you, Statsy.

Favoritizer
I do most of my shopping from my favorites. This is only problematic in that Etsy offers no way to organize one's favorites. Favoritizer to the rescue! You can sort by creating lists that make sense to you, and then populate them simply dragging and dropping. Better yet, these lists are private, so your gift ideas can remain safely secret. (Of course, you can make them public if you wish.)

Etsy on Sale:
Yeah, Etsy just started offering coupon codes, and that's great. However, if you want to offer something other than a percentage off of everything, Etsy on Sale to the rescue! You can customize your sale in several different ways. Actually, it wasn't so very long ago that I was singing their praises right here on this very blog that you are reading now.

Craftopolis:
Another one that everyone knows, and for good reason! Their Shop Lovers page just gets better and better. It lets you see at a glance how many unique visitors, how much you've made, how many things are expiring, how many new shop hearts *deep breath*... In other words, it takes all that squinty Google Analytics data and makes it pretty. And easy. They also offer Edit Express, which allows you to make changes to a batch of listings at one time. How many times over the years this would have come in handy! The Tag Report is promising, too...but it's either slightly broken, or no one finds me through searches on Etsy, ever. (Which is possible, I suppose...)

Etsy Hacks:
It wasn't so very long ago that Etsy didn't offer a way to copy a listing. And it was in those dark days that I found Etsy Hacks. Etsy's done a bang up job with the whole copy/edit options, but Etsy Hacks still offers a wide range of applications that make Etsy work better. In the forums a lot? Downloading Forum Wrangler will make your life so much easier. Convo Linker rocks my socks. And there are tons more.
*Note: you must use Firefox to take advantage of these aps. And then you need to run Greasemonkey. But seriously, this is so easy. You can do it!

What are some of your favorite Etsy apps?

Sunday, December 12, 2010

The Road to 500 Giveaway!

Chickenpants Gift Pack
I am approaching a very exciting milestone in my Etsy shop, and of course I need to blab about it.
500 sales, baby. (And it's only taken me...um...almost four years!)
In the grand tradition of internet accomplishments, I'm celebrating this one with a giveaway. I'll be giving away a Chickenpants gift pack: One Chickenpants, one carrier pouch, and one hat & scarf set. Even better? You get to choose which ones you want. Yes, there will be a tiny bit of small print. Follow the asterisk!*

How can you win this bundle of awesome? All you need to do is leave a comment on this post. I'll pick a winner by random number generator on December 17th (that's this Friday!) International commenters are welcome! I'll ship anywhere.

BUT WAIT, THERE IS MORE:
You eagle eyed readers may have noticed that I said "approaching" 500 sales. In other words, I'm not quite there yet. (As of this writing, the shop is at 493 sales.) Every sale between right now and sale #501 get a special extra somethin' somethin' tucked in. Maybe a Chickenpants baby. Maybe a sticker book. Maybe a postcard set. I don't know. It's a SURPRISE. Something good, for sure!

*Here's the wee print: If you win, you get to pick your favorite Chickenpants, carrier pouch, and hat & scarf set from any that are currently in the shop. No special orders, silly. I am waaaay too pregnant for that kind of nonsense right now. The Chickenpants must be one of the regular (i.e. $20) ones. And, um, that's it. Small print over. Now go leave a comment.

Monday, November 29, 2010

10 Favorite Etsy Shops for Grown-ups

Egads. Grown-ups. I used to hate the term grown-ups. Now I find myself skittering uncontrollably towards the gated community that is being a grown-up. (Baby on the way, mortgage to pay, etc.) But I refuse to go quietly (or with dignity) into that beige night!
Grown-ups have serious responsibilities, and therefore need seriously fun gifts. So here's a list of 10 of my very favorite Etsy shops, guaranteed* to delight even the most grown of grown-ups.

1. Fusion Sweets
Fusion Sweets
When in doubt, go edible. With items like the Pick 16 Flavors Caramel Sampler and Mango, Rose, Lime Berlingots, there's something for everyone.

2. Voodooville
Voodooville - Peggy Olsen print
For the pop culture-y Mad Men lover in your life! Hands off that Morrissey print, though. I want it.

3. Beantown Handmade
Bean Town Handmade on Etsy
Oh, grown-ups and their pets. You know how we love them, and occasionally/always put hats on them. Beantown Handmade serves up some of the most awesome dog accessories this side of the town that dog is destroying. At the very least, check them out for their brilliant photography.

4. Beat Up Creations
Beat Up Creations
Oh, grown-ups and their plate collections. Beat Up Creations takes unloved plates, and turns them into the sort of pure awesomeness that one expects to have rainbows shooting out of it.

5. Red Leaf
Red Leaf Bubble Bath Dough
With all the bills to pay and responsibilities to meet, grown-ups are going to want to take a bath at some point. Preferably with Black Tea scented bubble bath dough.

6. Whimsy and Spice
Whimsy and Spice confections
What's this? More edibles? But Claire, what of the diabetics and the health problems and the watching of waistlines?
To you I say "Hazelnut Chocolate Whisky Sandwich Cookies".

7. AJB Creations
AJB Creations on Etsy
Probably every fashionable lady you know already has tons of jewelry, but that doesn't mean she doesn't want more. (Unless she's a shoe person.)

8. Cyberoptix TieLab
Cyberoptix TieLab ties
No, we haven't forgotten the fellas. I mean men. MEN. With...jobs, and need of ties. Cyberoptix TieLab features screen printed lovelies in a wide variety of styles. And they're not afraid of throwing some really bad puns into their descriptions.

9. Bunny Butt Apothecary
Bunny Butt Apothecary goodies
Another one of those perfect gifts for the person who has everything or that you actually don't know very well. Bunny Butt Apothecary has the distinction of not just having an awesome name, but my uber-picky husband really likes their Essential Mojito soap. And the man hardly likes anything. Ever. So yeah, stock up on the Bunny Butt goodies!

10. Toiluxe
El Seato Bandito by Toiluxe
With growing up comes great intestinal distress. Let's make all that time spent in the bathroom a little more fun, hmm? If El Seato Bandito isn't quite your style, perhaps you'd prefer Audrey here?

*Guaranteed? Eh, not really. Grown-ups are a notoriously cranky bunch.

Sunday, November 21, 2010

10 Wonderful Etsy Shops for Kids

I never had much interest in finding cute kid merchandise, but oh, about 7 months ago something changed. Since then, I've been scouring Etsy, and finding new and exciting ways to spend money. (I'm, uh...nesting!) Here's a few of my favorites for babies and kids. Click on any image to be taken to the Etsy shop, and see it larger.

1. Every nursery or kid's room needs art. Bad Bird has long been one of my Etsy favorites. These prints are perfect for wee ones!
Few Know Mopsy's Secret

2. Eagle Eye Designs isn't strictly a kid's shop, but they do have gems like these tiny Legend of Zelda onesies:
Link onesie

3. Bebe Babies and Friends makes some of the cutest baby dolls I have ever seen. I can't wait to add one to my the baby's collection.
Bundle Bebe baby doll

4. Namu makes some of the cutest retro Japanese silkscreens around. And she has an awesome kid's section!
T shirt by Namu

5. Caseybot makes really cute hats, like this vegan coonskin cap:
Vegan Coonskin Cap by Caseybot
Come on, how cute would your little munchkin look in one of these caps?

6. How sweet is this foxy lady?
Filomena Foxglove by Danielleorama
Danielleorama's shop is chock full of unique cuties!

7. Oh man. I love everything in Mi Cielo's shop.
Mr. T onesie by Mi Cielo
And now I know what to dress the baby in for Maker Faire! (Star Wars onesies!!)

8. Okay, I know we already had a hat maker featured. But can one ever have too many animal hats? I say nay!
Baby Chick hat
Have a poke around Naturally Crafty's shop, and I bet you'll agree with me.

9. If you think that A is for apple, and B is for boring, then you might like this:
Nerdy Baby ABC poster
Nerdy Baby ABCs! Start that kid off right! I love you, Tiffany Ard.
(Sorry, I know that image is tiny. Click on it to see it bigger!)

10. Finally:
Baby Bowtie
A baby bow tie. The world needs more babies in bow ties, don't you think?
Tiny Ties has all the bow ties and regular ties you can shake a stick at.

Wednesday, November 10, 2010

Putting on an Etsy Sale

The Absolutely Small Shop on Sale
It's been a really long time since I've put on any sort of Etsy sale, mostly because it's so darn inconvenient. My shop usually hovers between 150-200 items, so going through and editing each listing (and then editing them back) is really NOT an option. Or I could tell people to check out like normal, and then wait for a revised invoice...yeah. Shockingly, that doesn't go well, either.

But then.

Etsy on Sale came along, and changed everything. For those not yet introduced, Etsy on Sale is a 3rd party ap that connects to your Etsy account and allows you to easily put your shop on sale mode. No more editing every listing yourself! No more revised invoice nonsense!
Etsy on Sale Settings Page
There's already a really great tutorial on how to use it over at the Handmadeology blog.
Or if you want to just jump in and take it for a spin, hop over to Etsy on Sale!

My own experience with the Etsy on Sale ap has been great so far. I found the ap easy to work with, and better yet, it actually WORKS! (I've been having such troubles with Etsy lately...all that reconfiguring and redesigning has left most of my Etsy Hacks sadly non-working, and me sadly too lazy/pregnancy brain addled to deal with them.)

The only thing I found a little squirrely is that if you relist an expired item, it doesn't have the markdowns taken. Which makes total sense, actually. Just a minor inconvenience.

I set my sale as 20% EVERYTHING in my shop, from now until Nov. 13th. So far, people seem to be really responding well to it! (Which is awesome, as it has been a slooooow Fall.)
Etsy on Sale Shop Page
I also followed another Handmadeology blog post, Running an Etsy Sale But Nobody Knows, to get the word out. That seems to be helping a ton!
I've set up a giveaway on my Facebook Fan Page to help spread the word...and that actually has not been going so well. Oops. (I'm giving away 2 Chickenpants at the end of the sale. And so far, I have a whopping two comments. Feel free to hop on over there, leave a comment and massage my poor broken ego. I'm pregnant! Pity me! Feed me cookies!)

Have you put on a sale with this ap? I'd love to hear your experiences. And if you're currently running a sale, by all means leave a link in your comment with the details!

Thursday, April 29, 2010

Craft Show Packing Checklist


For way too long, I had pages and pages of possible things to pack for shows. Pages I downloaded off the internet, pages I hand wrote, pages pages pages. All of which just left me feeling panicky that I had forgotten something.
Well, no longer! I finally bit the bullet and condensed all those pages full of things that only half way applied to me, and made them ONE.
And I'm sharing it with you.
Behold! The one page show packing list!
Click here to download the Craft Show Packing List!
It will open in a new tab. To save it, click on File, then Download As. Pick your favorite format, and you're good to go.

A caveat, of course: Look over this list. Personalize it. Everyone brings slightly different stuff with them to shows. Take the time, and your future self will thank you. (It's really not that much time.)

Best wishes for all your future craft shows!

Tuesday, February 9, 2010

Relevancy comes to Etsy

Anyone else scared by the whole Relevancy search thing on Etsy? Obviously I am. I can see it as being a great thing in the long run, but in order for it to not crush me, I need to get with the times. My shop has been hovering around 250+ items for the past couple of months though...so this is a bit overwhelming.
Couple this with the fact that I've been rolling my eyes at SEO anything, and you've got yourself the perfect storm.
However! Not to fret, the internet has got your back.

I enjoyed this article by Handmade Spark on how to optimize your content for relevancy. It really made relevancy seem simple and doable.

And if you're looking for something more in depth, Etsy has your back with a 25 page pdf about SEO. SEO for Etsy Shops.

Statsy is a wonderful tool. You can check what page your items are at with it. (Among many other things!)

This is actually a little far of the mark for Etsy relevancy, but it's too good not to post. It's a very excellent forum post about increasing your blog traffic, and then hopefully sales.

Monday, January 25, 2010

Does Renewing on Etsy Work? An Experiment.

It used to be that you could renew an item on Etsy and receive a bunch of views. Then they changed some things around in the caching process and Etsy got a lot more crowded. Maybe evil elves got involved. I don't know. Point is, views received from renewing went down. Way down. Does renewing still work? I had to find out.

First up, a little explanation. I am not a techie. Nor a great Etsy seller of astounding greatness and sales magnitude. Technical explanations tend to wash right over me like water off a duck that has been rolling in an oil slick on roller skates.
So. Not a techie, not an expert. Moving on.

Now, the parameters.
I decided I would renew, list something new, or relist totalling 10 times a day for 30 days.
- Why 10 times? Because it's a nice round number and easy to keep track of. Also, it seemed like a LOT. (I tend to list/relist/renew only once-four times a day normally.)
- Why 30 days? Because things take time.
- What defines the success of renewing? Ultimately, sales. Views and hearts are nice, but unless they lead to sales they're meaningless.

As you know, every time you renew something, it costs .20 US. It's really not much...unless you do it a lot. By comparison, a Showcase spot will run you $7/$15 a day. (In my experience, I've never got more than a handful of hearts and 50 views from doing that. No sales. Not great.)

I began on 12/28/09.
Here were my starting statistics:
On 12/28/09-
Total Sales: 261
Items in Shop: 245
Shop hearts 12/28: 1220
*GA Unique Visitors: 990
*Visits: 2,171
*Pageviews: 6,504
*Pages/visit: 3.00
Twitter followers: 3338
Fanpage: 168
Blog followers: 140

*These stats are for the past 24 days, to keep things matched up.

I was also featured in one Gift Guide. The item hasn't sold, and it had been there for awhile.

Traffic sources according to Google Analytics (top 5):
Direct (Etsy): 676
Google: 404
Twitter: 277
Craftlandshow.com: 163
craftleftovers.com: 109


Field Notes:
12/29 - Listing/renewing 10 items a day is hard! Low views on the listings that don't make it onto Twitter. (I use TwitterFeed to automatically send one listing to Twitter every 12 hours.) I'm scared this won't work, but Dan encourages me to stick with it. Maybe there will be a cumulative effect.

12/30- Featured in a Chicken treasury. And then a Star Trek treasury later the same day. This after not being in any treasuries for months.

1/1 - Sold 6 items to a returning customer. Sweet!!

1/2 - Another sale, this time a Squid.ro (generally slow selling, just relisted 12/31.) Also in another treasury.

1/3 Another sale! Another new person.

1/4 - My South Bay hoodie guy gets featured in a Squidoo lens by someone I've never met before. Recently renewed items sometimes get new hearts. (Thanks, Statsy.org!) Older items do too, of course, but at a much slower rate.

1/5- Here comes a hiccup. I got word from the lovely lady of Regretsy that the pillows I made for the book were going to be featured on the site the next day. Listed 6 extra listings today for the Regretsy pillows, in anticipation of the article tomorrow.
STATS: 271 sales, 1251 shop hearts at end of day 1/5.

1/6- Regretsy article posted. 278 sales, 1268 shop hearts at end of the day.

1/7- Featured in a treasury...the item featured was just renewed, but it was also tweeted, and the treasury was made by a twitter person.
Also featured in another treasury about monsters. So 2 treasuries.The item in question was renewed 12/31.
ALSO: Made it onto the Etsy front page...with a Blythe hooded capelet, which was renewed 1/4...it was in a special Etsy made treasury.
ALSO, ALSO: My spreadsheets were featured in the Etsy Success email, huge traffic boost to my blog. And also my shop apparently. Lots of new hearts, but so far no direct sales (yet!). The image they used in the email was one of my dogs...which was renewed on 1/6.

So holy cow, did this experiment ever have some one stick their finger in the petri dish. Two amazing things happened, two days in a row. (And they had absolutely nothing to do with renewing.)

1/8- Small feature on an etsy blog that was new to me. Nice.

1/11-1/17- Sales slow to a crawl. Only 2 sales all week. 1 to a new person, 1 to an existing client.

1/18- Sold 2 items to a family member who I had just seen.

1/19- Sold 2 items...2 vintage items which were on the verge of expiring.

1/20- Honestly, not much has happened since the Regretsy/Etsy Finds email week. Renewing/listing 10x a day is a chore. I feel like I'm chained to the computer, as I need to renewed something basically every hour. Which means I have to stop whatever I'm doing, come back over here, and renew. And likely get distracted by something or other. And at 1 item every hour, I am totally chained to the computer ALL DAY. My productivity is way down. My internet shopping is way up. My Twittering is way down. (As are the hits coming in from it.) I am really not sure that this is working, and I am terrified to look at the bill. EXPERIMENT OVER! EXPERIMENT OVER!

TOTAL DAYS OF EXPERIMENT: 24. So close!

On 1/20/10-
Total Sales: 290
Items in Shop: 268
Shop hearts 1/20: 1380
GA Visitors: 2,084
Visits: 7,639
Pageviews: 26,409
Pages/visit: 3.46
Twitter followers: 3,529
Fanpage: 206
Blog followers: 258

Traffic sources (top 5):
Regretsy.com - 2,379
(direct) - 1,356
bronto (etsy success email) - 1,040
google - 662
twitter - 400

Sales not definitely from Regretsy/Etsy finds/other known source: 8
Now let's look at some charts.
Here's the view of the month o' renewing. The blue line represents this month's traffic, the green line shows last month's. Click on the images to actually be able to read them.



And here's looking at an entire year:


Does renewing work to increase sales?
For the first 9 days, it really seemed to. I was in treasuries! Sales from new people! After that (taking away the Regretsy/Etsy Finds days of debacle), things seemed to fall off entirely. This month wound up being far from average. Even if you take away the Regretsy & Etsy Finds numbers, views went up a little. Was this due to Twitter, blog posts, or other normal marketing efforts? It's very possible. I do those things every day, and have been for a long time. Looking at my Google Analytics data for the past year, I can see views very, very slowly picking up. If I squint.
Interestingly, views coming in from Google itself went up by about 200. That's got to be directly related to renewing. Over time (more time than a month!), that could really be something.
Bottom line: If your goal is to get into treasuries, then renewing works. Then again, so does hanging out in the forums and joining treasury teams. If your goal is increased sales...renewing constantly may help a little. But it's going to cost you.
I listed/renewed a total of 212 times. (That's $42.40. Uh, ouch.) (Listings: 55. Renews: 157)
Honestly, you can get better views on your items if you promote them yourself. You'd be better off spending your time and money developing a solid social network and marketing. Renewing alone is likely to be a disappointment.

Renewing frequently as a short term marketing blitz might still be a nice injection of views and energy to your shop, however. Think of it as running an ad- seeing the same ad over and over and over again makes you block it out, if not actively hate it. On the other hand, a cleverly crafted ad run once in awhile for short bursts can make you pay attention.

If you decide you want to try your own renewing rampage, go for it! And let me know how it works for you.

Best wishes for you and your Etsy shop!

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